Optimizing Value Streams · Turn Friction into Flow
Most organizations can't tell the difference between motion and progress. This course gives your coaches, leads, and product people a diagnostic lens for where value stalls — so you stop optimizing team velocity and start optimizing the system the work actually flows through.
Taught by Scott Dunn, Certified Scrum Trainer · Digital badge, 8 SEUs & PDUs, and a 2-year Scrum Alliance membership included
Book your session
This course is private training only — there's no public cohort to join. Pick a time that works for your team and we'll take it from there.
Either way works. Email a bit about your team and we'll follow up with dates and pricing, or skip straight to a 30-minute call with Scott to talk through your team, timing, and format.
The credential
Optimizing Value Streams is an official Scrum Alliance microcredential in the Leadership and Coaching track. Attend the full live session, participate, and it's yours.
What you'll learn
Four modules that move your team from shipping features to proving impact — plus the diagnostic toolkit to back it up with data.
Module 01
Separate outcomes from outputs, compare frameworks like OKRs and North Star, and see how structure and technical excellence either enable or block sustainable results.
Module 02
Map current and future-state value streams across teams and functions, and learn where a process map stops being useful and a value-stream map takes over.
Module 03
Apply tools and frameworks for improvement, compare structured versus discovery-based problem-solving, and see how complexity should shape your coaching choice.
Module 04
Validate hypotheses with real value metrics instead of vanity metrics, and connect the team's day-to-day work to customer and business impact leadership can see.
Key takeaways
Distinguish outputs from outcomes to focus on customer impact. Map value streams to pinpoint constraints, delays, and hidden friction. Apply flow metrics to assess system predictability and health. Use the "Complexity Lens" to pick the right improvement strategy for any problem. Validate hypotheses with value metrics instead of vanity metrics. Communicate the business value of technical excellence to stakeholders.
Who it's for
This is an advanced-level course for people ready to move past team-level activity and start optimizing for value across the organization.
Looking to measure true organizational value, beyond team-level ceremonies and velocity charts.
Building toward the Certified Agile Coach exam and looking to round out their diagnostic toolkit.
Ready to shift the team's strategy from a feature-led roadmap to one led by outcomes.
Ready to use lean principles to surface the system-wide delays a single team can't see on its own.
Who need a credible way to connect technical quality and delivery health to business goals.
Designing high-impact, low-risk experiments and wanting a sharper toolkit for where to point them.
On prerequisites: there's no formal requirement to attend. That said, this is an advanced-level agile coaching course — prior agile coaching experience, or a previous Scrum Alliance agile coaching course, is strongly recommended so the material lands well.
Your session
One intensive day, one credential, and a diagnostic lens built around your team's actual value streams.
The official Scrum Alliance Optimizing Value Streams microcredential — shareable the day you finish.
Professional membership included with your seat — community, resources, and member pricing for two full years.
Members earn eight Scrum Education Units and PDUs, applicable to your Scrum Alliance and PMI certification renewals.
Because it's a private session, we work your team's real value streams and metrics into the exercises — not a generic case study.
Your trainer
Founder, Rocket Nine Solutions · Certified Scrum Trainer
Scott has spent two decades helping organizations see the system their teams actually work inside — where the handoffs, delays, and hidden friction really live. He built this session for teams ready to stop measuring how busy they look and start measuring the value that actually reaches customers. Bring your real value streams; he'll help your team find where they're stuck.
Questions
Not currently — Optimizing Value Streams is private training only. We run it exclusively for individual teams and organizations so the exercises can use your own value streams instead of a generic example. Book a session →
There's no formal prerequisite, but this is considered an advanced-level agile coaching course. Prior agile coaching experience, or a previous Scrum Alliance agile coaching course, is strongly recommended so the material lands well for your team.
It's the trap of shipping feature after feature without knowing whether any of them solved a real customer problem. The course works through frameworks like OKRs and North Star metrics specifically to interrupt that cycle.
A process map shows how work is supposed to happen. A value stream map shows how value actually flows — including the handoffs and delays a process map tends to hide. You'll practice building both against real examples from your team.
A tool for recognizing when a problem needs a structured, root-cause approach versus a rapid, discovery-based one — so you stop applying the wrong method to the wrong problem.
No exam. Attend the full live session and participate, and we register you for the Scrum Alliance Optimizing Value Streams microcredential. Your digital badge follows shortly after.
Yes — members earn 8 SEUs and 8 PDUs for this course, which you can apply toward renewing your Scrum Alliance and PMI certifications. Your seat also includes a two-year Scrum Alliance membership.
Still deciding?
Not sure whether this is the right fit for your team, or how it compares to your other coaching options? Tell us about your situation and we'll give you a straight answer.
Email us your question →Ready to move?
Already know you want this for your team? Grab time on Scott's calendar and we'll work out dates, format, and pricing together.
Schedule a 30-min call →One intensive day, one credential, and a diagnostic lens your team can use on every value stream after this. Let's put time on the calendar.