AI for Product Discovery & Strategy
Guaranteed to Run!
Explore how AI transforms product discovery and strategy by helping teams uncover customer insights, validate ideas faster, and make smarter product decisions
Register Now! $350.00
AI for Product Discovery & Strategy
Generative AI can shorten the distance between a hunch and a decision your team can stand behind — if you know where to point it. This course is a hands-on look at using AI across research, planning, and analysis, so discovery moves faster without moving sloppier.
$350 · Taught by Scott Dunn, Certified Scrum Trainer · Digital badge, 4 SEUs & a 2-year Scrum Alliance membership included
Upcoming classes
Seats fill fast for live sessions — and the sooner you register, the sooner AI is part of your discovery process, not just an idea you meant to try.
Guaranteed to Run!
Explore how AI transforms product discovery and strategy by helping teams uncover customer insights, validate ideas faster, and make smarter product decisions
Explore how AI transforms product discovery and strategy by helping teams uncover customer insights, validate ideas faster, and make smarter product decisions
Explore how AI transforms product discovery and strategy by helping teams uncover customer insights, validate ideas faster, and make smarter product decisions
Bringing a team? We also run private courses tailored to your organization. Contact us for more info →
What you'll learn
Three areas that turn generative AI into an everyday tool for strategy, planning, and customer insight — not a novelty you use once and forget.
Module 01
Use AI to analyze your target audience and market landscape, and shape a product vision and strategic plan that actually aligns with business objectives.
Module 02
Brainstorm and model scenarios faster, put AI to work on the data analysis behind long-term planning, and surface trends and roadblocks before they surface you.
Module 03
Turn messy interview transcripts and raw data into clean, actionable insight — including sentiment analysis and pattern-finding across customer behavior.
What you'll learn
Six areas that decide whether a change survives contact with the organization — plus a real case study to work through together.
Module 01
The models and mechanics behind organizational change, and why the ones that look tidiest on a slide tend to struggle in practice.
Module 02
Read the org's actual operating system — reporting lines, budgets, incentives, approval gates — and find the ones quietly pulling against the change.
Module 03
Culture doesn't move because you announce it. Work with the norms, rituals, and stories that tell people what's actually rewarded here.
Module 04
The behaviors leaders have to visibly change for anyone else to believe the transformation is real — and how to coach toward them.
Module 05
What to put in place so progress survives the reorg, the budget cycle, and the departure of the person who started it.
Module 06
Evidence that the transformation is holding, beyond adoption dashboards and completed training counts.
Case study
The session closes on a real-world case: what was attempted, where it stalled, and what would have had to be true for it to stick. Bring your own situation and we'll run it through the same lens.
Who it's for
Whether you've already started experimenting with AI or haven't touched it yet, this course meets you where you are.
And product strategists looking to bring AI into discovery without losing the rigor that makes discovery worth doing.
Working together to build the best possible solution for customers, faster.
Looking to extract insight from interviews and usage data faster, without losing nuance.
Driving decisions that need to be evidence-based, not just well-argued.
Helping teams make smarter, faster choices with the data already sitting in front of them.
In modern product development — no coding background or prior AI experience required.
Straight answer on prerequisites: there are none. Some basic familiarity with Scrum is helpful for placing the examples, but you don't need any AI experience to walk in the door.
Your seat
One afternoon, one credential, and a set of prompts and templates you'll actually keep using.
The official Scrum Alliance AI for Product Discovery and Strategy microcredential — shareable the day you finish.
Professional membership included with your seat — community, resources, and member pricing for two full years.
Members earn four Scrum Education Units, applicable to your Scrum Alliance certification renewal.
Leave with prompts and templates built for discovery and strategy work, so AI becomes part of your process starting Monday morning.
Your trainer
Founder, Rocket Nine Solutions · Certified Scrum Trainer
Scott has spent two decades inside agile teams and the organizations around them, and the last several watching AI reshape how product work actually gets done. He teaches this course the way he teaches everything else — grounded in what holds up in practice, not what looks good in a demo. Bring a real discovery problem from your own product and he'll show you exactly where AI earns its keep.
Questions
No prior AI experience needed. This is an introductory, practical course — you'll walk through the tools and concepts step by step, and leave with prompts and templates you can use right away.
No. This course is about using AI tools to support discovery and strategy work, not building or coding models. It's a solid foundation if you want to go deeper into AI later, but you don't need to here.
You'll learn how to fold AI prompts and workflows directly into things you're already doing — persona work, backlog prioritization, sprint planning, and continuous discovery — rather than treating AI as a separate tool on the side.
No exam. Attend the full live session and participate, and we register you for the Scrum Alliance AI for Product Discovery and Strategy microcredential. Your digital badge follows shortly after.
Yes — Scrum Alliance members earn 4 SEUs for this course, which you can apply toward renewing your certifications. Your seat also includes a two-year Scrum Alliance membership.
Yes. A private session lets your product and Scrum teams work through AI prompts and templates using your own product and customer data, together. Email hello@rocketninesolutions.com and we'll put together a plan.
Still deciding?
Not sure whether this is the right AI course for where your team is today? Tell us what you're working on and we'll give you a straight answer — even if the answer is a different class.
Email us your question →Private & corporate training
Run the session with your product and Scrum teams together, using your own product and customer data as the working example. Everyone earns the same credential.
Request a private class →One afternoon, one credential, and a set of AI prompts and templates you'll use on your very next discovery cycle. Pick your date.